Mainfactor, a Philadelphia based e-commerce company that buys, builds, and operates direct to consumer businesses emerged from stealth mode today.

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Mainfactor’s founders have an extensive history in the entertainment business, and the company will use capital they have raised to acquire direct to consumer companies and grow them through digital marketing and collaborations with creators, artists, and entertainers.  Mainfactor also plans to build technology that will enable entrepreneurs to efficiently value and sell their e-commerce businesses.
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Mainfactor was founded by Mike Fiebach, the founder and former CEO of the leading entertainment e-commerce and marketing company Fame House (now a part of Universal Music Group), Meredith Franzese who has years of experience in roll-up businesses and consolidations, and Jamie Ross, a Shopify and DTC brand optimization expert.

Please stay tuned for more information.